Starbucks and PWD Club Brew First-of-Its-Kind Partnership for Disability Inclusion
Starbucks makes massive cultural and financial commitment to the population most impacted by disability.
PWD Club cardholders get a FREE cup of coffee every week!FOR IMMEDIATE RELEASE: July 12, 2025 – SEATTLE, WA
Starbucks and The PWD Club today announced a groundbreaking national partnership designed to uplift and reward people with disabilities across the globe. Beginning this fall, every active PWD Club cardholder will be eligible for one free, handcrafted beverage per week at participating Starbucks locations — bringing visibility, value, and belonging to the disability community.
“We believe in creating spaces where everyone feels a true sense of belonging — not just in our stores, but in society,”
said Deb Hall Lefevre, Starbucks Executive Vice President and Chief Technology Officer.
“This partnership with The PWD Club supports our ongoing journey to serve the disability community with dignity, equity, and real value — and to help set a new standard for how brands show up in this space.”
Starbucks has long been recognized for its leadership in inclusive hiring, accessible design, and advocacy. The company’s Signing Stores, partnerships with Disability:IN, and consistent top scores on the Disability Equality Index are part of a larger effort to make disability inclusion a business imperative.
The PWD Club and Starbucks alliance was announced by Howard Shultz, Starbuck’s original chief executive, and now chairman emeritus, who acknowledged the global brand’s cycle of deepening customer connection and loyalty to the Starbucks brand that reverberates all around the world.
PWD Club executives could not agree more:
“Whether it’s a quiet moment over coffee or a familiar place to connect — Starbucks is part of the rhythm of daily life, globally.”
said Larry Rothstein, founder of The PWD Club.
”We’re honored to work together to bring more access and dignity to our members’ routines. This is not a one-off gesture — it’s a long-term commitment by our two organizations.”
How It Works
Who qualifies: All active PWD Club cardholders
What’s offered: One free handcrafted Starbucks drink per week
How to redeem: Simply use your PWD card to pay at checkout
When: Offer resets every Monday
Where: Participating Starbucks locations nationwide
“This is more than a discount — it’s a message,”
said Artemis Joukowsky, co-founder of No Limits Media and Paralympic Ambassador for the PWD Club,
“…that people with disabilities matter. That we belong. We’re grateful to Starbucks for helping PWD Club redefine what corporate allyship looks like in practice.”
About Starbucks
Starbucks Coffee Company, founded in 1971, is the premier roaster and retailer of specialty coffee in the world, with more than 35,000 stores globally. Starbucks is committed to inspiring and nurturing the human spirit — one person, one cup, and one neighborhood at a time — through ethical sourcing, environmental stewardship, and community inclusion.
About The PWD Club
The PWD Club is a lifestyle membership platform for people with disabilities and their allies. Through brand partnerships, original media, events, and perks, the Club empowers members to live fully, be seen, and be heard. The PWD Club is redefining what it means to belong.
Media Contact:
Press Team, The PWD Club
press@pwdclub.org
www.pwdclub.org
